The GCP staff is excited for all the insights, collaboration and networking to be had at the upcoming 12^th annual IMA Executive Summit 2011, August 7-9. The theme: Learn, Connect, Benchmark and Deb Merkin, Ed Shulkin, Melina Balboni and Diane Freeland will be on-hand at the event.

GCP’s Deb Merkin will moderate the panel: Challenges of Moving Bulk eCerts/mCerts Through the Distribution Pipeline. In this discussion, card experts will discuss the challenges and benefits to be gained by embracing the new technologies that promise to expand the incentive card market.

Panelists: Jonathan Treiber, RevTrax; Brian Rigney, CashStar; Joan Travelstead, National Gift Card; Kristen Thiry, Discover; Holly Schmackers, Fifth Third Bank and the moderator will be Deb Merkin, Chief Operating Officer & Co-owner of GiftCard Partners

Of course from there we’ll post to LinkedIn & Twitter

The author:

Stacey Sicurella is a 15 year marketing veteran, working in the Boston area for GiftCard Partners. Recent accomplishments include blogging with abandon, acquiring work-life balance and building amazing sand-castles with her children.

Tags: bulk eCerts, CashStar, gift cards, IMA, Incentive Magazine, mcerts, RevTrax, virtual gift cards incentives

This entry was posted on Monday, June 6th, 2011 at 10:30 pm and is filed under Gift Card Events, Gift Card Trends, Incentives & Engagement. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.